Wired To Eat – Robb Wolf

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WFR 103 ROBB WOLF WIRED TO EAT (F)

Wired To Eat

Listen to episode 103 as Robb Wolf uncovers the scientific reasons why we are all wired to eat and how this modern world and big food system is set up to capitalize on our biology.

Have you or the people close to you ever struggled with cravings or an appetite that can sometimes seem out of control?

Have you ever felt anger or frustration about your relationship with food?

You are not alone. 

There are millions of people in the country and across the world that feel that exact same way.

Utilizing a 30 day reset and a 7 day carb test, Robb unpacks how this will help determine what amounts and types of carbohydrates your specific body can tolerate. No more guessing, because now we can all find out for ourselves which foods we can and cannot eat, instead of relying on some BS one-size-fits-all frame.

After over 100 shows this goes down as one of Josh's top 3 most in-depth, authentic, and powerful conversations he's ever had on Wellness Force Radio.

Discover how to turn off cravings, rewire your appetite for weight loss, and determine the foods that work for you.

Win 1 of 3 Copies of Wired to Eat from Wellness Force

Win 1 of 3 copies of Robb Wolf's latest book, Wired to Eat!

Wired To Eat Pre-Order Bonuses

These bonuses are  only available to those that pre-order the book by March 21st. After that, the
bonuses go away. When you pre-order a copy of Wired to Eat, Robb and his team will send you:

Master The 30 Day Reset

Step by Step Guide to Wired to Eat and putting the new principles into practice.

Your Blood Work And You

William Cromwell, MD, Discipline Director, Cardiovascular Disease at LabCorp is an expert in the world of individualized healthcare and interpreting your blood work. In this 1-hour interview, we discuss the ins and outs of what to look for in your blood work and how to interpret your results

Bonus Chapter: Lies, Damn Lies, and Statistics

What would you have if academia, the government and media all conspired to give us the wrong dietary advice? You’d have Lies, Damn Lies, and Statistics.

THRIVE On The 30 Day Reset

What food should you keep in stock to make it through 30 days of resetting your appetite? Robb has partnered with Thrive Market to offer you a curated list of all your pantry staples at 25-50% off retail, plus a $20 gift card to Thrive Market (available for residents of USA only).

Modern Foods vs. Our Ancestral Brain

We've been misguided. Decades of big food lobbying congress for failed policies have created a society reliant on processed foods. But there's hope.

When we eat, it's easy to become distracted by the pulls of modern 21st century industrialized society as our ancient brains do the work of consuming caloires as if a perpetual winter was coming. To ensure our bodies get the right amount of nutrition, we must to focus on what our appetite is telling us: when we're actually hungry vs. when we're full.

Even though the human race has evolved in our knowledge of nutrition and health, we've never been sicker and more obese.

It's normal to be afraid of failure or change, but on some level, we know that to be healthy, we must take a stand. We have to find a way that allows us to achieve the healthy lifestyle we deserve.

Robb uncovers how we can take that stand with science and with a story from his own personal experience.

As an expert in the fields of Paleo Nutrition and ancestral health, he's also open about how he believes himself to be in the same health and wellness journey that we all are. It can be hard to let go of old weight because we might be afraid to fail again, but Robb is here with a message of science and experience that there is a solution.

On this episode of Wellness Force Radio, Podcast Host of the Paleo Solution Podcast and author of The Paleo Solution, Robb Wolf, shares what we can learn in his upcoming book, Wired to Eat, his struggles with his own health, and what he has discovered about human nature and wellness.

Robb Wolf and The Paleo Solution

Listen to Episode 103 as Robb Uncovers

  • Robb's response to when people say they do not believe in Paleo and ancestral health: the evidence is there that it works and it's helping people.
  • How Paleo health got its start with just a couple of thousands of people studying and researching it.
  • The emotion and story behind Robb writing his upcoming book, Wired to Eat.
  • How the human race has evolved in such a way that it's difficult to eat healthy with our current environment: food to order, a variety of flavors, processed foods etc.
  • Why we have a mindset that we can't be healthy even as we're watching other people do just that.
  • It's hard to make changes in our lives because we're afraid to fail or look bad.
  • How Robb struggled with his own health and inherited genetics.
  • Despite his success as an author and podcast host, Robb has always been able to stay level-headed and stay true to himself.
  • What Robb has learned from watching other people in the industry and how he used that point of view as an opportunity to decide how he would present himself to the public.
  • How Robb's mom's health scare with her gastrointestinal health led to Robb taking a closer look at his own health and adjust his nutrition to follow the Paleo diet.
  • Robb's experience adapting to a Paleo based diet and the success he has had with it.
  • How Robb met his wife, Nicki, when he moved to Chico, California and the unknown link their mothers shared by having the same rheumatologists.
  • The impact of the death of Nicki's mother from rheumatoid arthritis and how Robb wishes he could've helped her based on what was able to help his mother.
  • How Robb's 30 Day Reset plan can help people take a closer look at their nutrition and improve their lives.
  • Robb and Josh dive deep into a conversation about the neuroregulation of appetite and personalized nutrition tools.
  • How our modern world has taken away the positive impact of our natural optimum foraging strategy and why we have palate fatigue.
  • What we can do to avoid distractions and really focus on what our appetites are telling us: when we're truly hungry and when we're full.
  • The dessert effect: When we decide to go ahead to eat dessert even though we've just polished off a huge meal.
  • The normal fed state: what it is and how it varies from person to person depending on several factors such as stress, sleep, genetics etc.
  • The idea of calories in and calories out simply doesn't work. We need to balance our activity and nutrition out. If we're very active, we need  more nutrients, but if we have a low calorie day, we're naturally less active.
  • If we get into an over-fed state, we're overweight, but our brain cannot sense it because it's become numb to the feeling of over-eating food.
  • How Robb came up with the 30 Day Reset Program in Wired to Eat and why it's only 30 days: It's not a long time, but enough time to collect necessary information to help the person see results as far ar their:
    • Protein
    • Fiber
  • The mission behind the 7 Day Carb Test: it helps people to see the impact that different carbohydrates have on their bodies and minds.
  • Robb's experience with the Ketogenic Diet and what advice he would give to people who follow it or a low-carb diet.
  • The blood-glucose monitors that Robb offers on his website and what it can tell you about yourself in accordance with different parameters such as food and sleep. 
    • Precision Xtra Glucose+Ketone meter
    • Dexcom Continuous Glucose monitor
  • Are finger pricks really necessary to tell us about our blood-glucose levels? Robb shares how technology is making it easier for us to learn about our bodies and what we can do to modify our daily habits for better health. 
  • How becoming a parent has helped Robb become more patient with both himself and others.
  • What it was like for Robb to write his second book, Wired to Eat and some of the hurdles he had to jump to make sure his voice was heard in the book.

Top 3 Takeaways From The Show

  • What have we got to lose from trying a diet like the Paleo diet? If we're doing all that we can to help our health, but nothing is helping, simply changing your focus on nutrition could be the solution. Change can be difficult but with Robb's 30 Day Reset Program and 7 Day Carb Test, we'll be able to see that making small changes to our diet really isn't that difficult after all.
  • Our modern world has stolen the positive impact of  the natural optimum foraging strategy that was passed down to us by our ancestors. This is why we experience palate fatigue after we eat the same processed foods over and over again. The Paleo diet brings us back to that optimum foraging strategy so we can avoid palate fatigue. What our bodies and minds need is a variety of healthy, nutritious foods that can help us function better.
  • Our bodies have a gut, health, and brain connection and The 4 Pillars of Health have a great influence over this connection. The 4 Pillars of Health are Sleep, Movement, Community, and Nutrition. Our genetic and environmental factors can either make it easier for us to overeat or if we're able to balance the 4 Pillars, we can manage our nutrition.

Power Quotes From Robb Wolf

  • “If we understand how our world has changed, our genetics are wired for a different world, we can free ourselves of the shame and missed placed morality associated with you and hearing difficulties of change. We can finally stop bleeding ourselves for our inability to lose weight and get healthy.” – Robb Wolf in Wired to Eat
  • “We are genetically wired to eat more and move less; it’s no wonder most people fail to achieve health and weight-loss goals.” – Robb Wolf in Wired to Eat
  • “The fact that the Paleo diet can be difficult for some people to follow indicates that there is a mismatch between our genetics and our current environment. Everything that made our ancestors successful and everything that brought us to where we are today is the reason why changing our diets can be difficult.” – Robb Wolf on why it's difficult for people to follow healthy diets like the Paleo diet.
  • “We often tell ourselves stories about why we are a certain way. We tell ourselves why we can or cannot change. And the common denominator with most of the stories is fear. Fear of change, failure, or wasting time. This fear sends the logical mind searching for credible reasons why embarking on a new solution seems like a bad idea.” – Robb Wolf in his upcoming book, Wired to Eat about why we let fear get in the way of our goals. 
  • “It's not about me, it's about the mission.” – Lauren Noel on the importance of staying true to yourself while becoming more recognizable in the health and wellness industry. 
  • “I basically adopted a low-carb, Paleo diet and it was almost as if a switch had been flipped. For the first time in my life, I didn't have to eat every hour and a half to two hours or face a catastrophic hypoglycemic event. I was completely functional. I felt good, I was leaner than I had ever been in my life, and it was all effortless.” – Robb Wolf on deciding to follow a Paleo diet to improve his health. 
  • “Eat whole, unprocessed foods, get outside in the sun, move a lot, sleep like you are
    on vacation, and surround yourself with loving relationships.” – Robb Wolf  in Wired to Eat on how to stay healthy.  
  • “With a Paleo template, you can still add spaghetti if you want to add it. You can have spaghetti squash and it might be a bit odd for some people at first, but when you add the marinara sauce, it still tastes delicious. It's the same as normal spaghetti because you don't even taste the noodles. What you taste is the marinara sauce on top.” – Robb Wolf on how you can eat Paleo foods and still enjoy the meal. 
  • “Be able to do whatever I want to do with very little preparation or effort within the 4 pillars of health: sleep, nutrition, movement, and community. We need to have a balance of all 4 and if we're successful, we'll be able to do a large amount of what we want to do with our lives.” – Rob Wolf on what wellness means to him.
  • “People are not swayed into action by information. Most people make changes in behavior due to emotion, not facts and figures. This is not a bad thing; our emotions, coupled with our logical intellect, is what make us human.” – Robb Wolf in Wired to Eat

About Robb Wolf

Robb Wolf, a former research biochemist is the New York Times Best Selling author of The Paleo Solution – The Original Human Diet. Robb has transformed the lives of hundreds of thousands of people around the world via his top ranked iTunes podcast, book and seminars.

Robb has functioned as a review editor for the Journal of Nutrition and Metabolism and is a consultant for the Naval Special Warfare Resiliency program. He serves on the board of Directors/Advisors for: Specialty Health Inc, Paleo FX,  and Paleo Magazine.

Robb is a former California State Powerlifting Champion (565 lb. Squat, 345 lb. Bench, 565 lb. Dead Lift) and a 6-0 amateur kickboxer. He coaches athletes at the highest levels of competition and consults with Olympians and world champions in MMA, motocross, rowing and triathlon. Wolf has provided seminars in nutrition and strength & conditioning to a number of entities including NASA, Naval Special Warfare, the Canadian Light Infantry and the United States Marine Corps.

Robb lives in Reno, Nevada with his wife Nicki and daughters Zoe and Sagan.

Resources Mentioned by Robb & Josh


Man vs. Food: Kitchen Sink Challenge

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About The Author, Lauren Bryant, Podcast Production

lauren bryant wellness forceLauren Bryant is the Podcasting Assistant and Show Notes Writer for Wellness Force Radio. She has a BBA in both Marketing and Spanish for Business as well as certificates in Advanced Business Communications and International Business from the University of Wisconsin- Eau Claire.

Lauren’s wellness journey began at a young age when she joined her local YMCA swim team, The Wave, of La Crosse, WI. One of the most profound views on wellness that anyone has said to her was when she was an assistant swim coach for that same YMCA swim team.

One day during a practice, former head swim coach, Jon Brenner, shared with her that the most important thing about coaching the swimmers was that “It doesn’t matter if they become the best athletes in the world. What’s important is that we give them the tools and guidance they need to live a healthy, active lifestyle for the rest of their lives.”

Since hearing those words, she has taken it to heart to not only focus on continuously living her own healthy lifestyle, but to help others pursue their wellness goals as well.

Lauren’s not only an avid swimmer, but a fan of running, yoga, cooking, and doing any activity outside that involves being surrounded by nature. In the Fall of 2014, she completed a long-awaited goal of walking the Camino de Santiago in Spain.

According to Lauren, wellness is about finding gratitude and joy in doing any type of physical or self-care activity that we love. Wellness means providing ourselves with self-love, good nutrition, and the inner peace that our individual minds and bodies need.